‘Success isn’t about where you come from; it’s about where you’re going. Let your dreams guide you, and the journey will unfold.’
Introduction
Today we are going to talk about the inspirational story of Mehboob Ali Shar, a top SEO expert in the world, his story is motivating for anyone struggling in their life, a self-made SEO specialist from a small Pakistani town i.e Nawabshah, Sindh. In addition to conquering a great deal of difficulty, Mehboob Ali Shar has gained recognition as one of the world’s foremost SEO specialists from none other than Google.
Early Struggles
Compared to those in larger cities, Mehboob Ali Shar, who was born and raised in Nawabshah, had fewer resources and possibilities. As a child, He dreamed of leaving their mark in the digital world but faced concerns and mistrust from others who didn’t understand the immense potential that the Internet web offered. Initially, his struggles really started at that point. He used to be a farmer, full of enthusiasm and an intense desire to transform his life. He began by taking the role of a peon in a school, gradually making his goal a reality. He started his bachelor’s in software engineering from Quaid e Awam University, Nawabshah, Sindh. It was not easy at that point to bear the fees of the university so he started giving tuition after his university classes which helped him in paying his university fees.
Start of his Career
After completing his education, he came to Karachi looking for a job. Unfortunately, it was difficult for him to get his first internship or job in this big city of Karachi. After some rejections and interviews, he finally got his first job at a USA-based company. He worked really hard there and he was in a good position. But deep down in his heart, he knew that he wanted to start something of his own. So the major turnover in his career was that he left his job and started his own IT services company named as Icreativez Technologies. He started his own small IT business with hard work and determination. This venture eventually turned into a well-known IT services and digital marketing company in Pakistan.
After establishing his own company Initially, he believed it would be easy for him to get clients and build his IT services company. However, in real life, things do sometimes not go as anticipated. The exact same thing happened to Mehboob Ali: no funding, no strong connections, and no marketing money. So, where do we gain the clients? Mehboob gets the idea of digital marketing. He thought that can attract clients via SEO.
Getting into the Field of SEO
He started working on SEO which is basically Search Engine Optimization. The goal of Mehboob was to rank his company name on Google around the globe. If the company name is ranked on Google it would be much easier for the clients to reach him without spending tons on marketing.
After days and months of working hard on the SEO of his company. He began by enhancing the ranking of his own website. After months of working on his company’s website, he conducted a number of trials to determine which tactics were most beneficial. Despite not being a qualified SEO specialist, he learned from online lectures and courses and experimented with various tactics to see what worked and what didn’t. His company reached a level where it was ranked in the USA. He got his first USA-based client, who trusted his work and sent him advance money, which boosted his confidence, and he knew that he could do something.
After some time he got recognition from Google as a Top SEO expert in Pakistan which was a big thing to rank on a national level. He kept working on SEO. He built his SEO team and started working on SEO projects which gained him immense popularity in the world of SEO.
Successfully Running his Own Company
He is now successfully running his own IT company at Karachi. With more than 50+ employees. Isn’t it the motivation we all need? Journey from being a peon at school to the CEO of a well-established IT company. This journey was not easy at all he had struggled a lot and faced a lot of hurdles to be in that position he is right now.
His company offers various kinds of IT services such as Mobile App Development, Web App Development, Digital Marketing Services, and of course Search Engine Optimization services which includes On-Page SEO, Off-Page SEO and Technical SEO. Mehboob is also working as an international SEO consultant, taking limited clients at a time.
Proud Moment for Pakistan
He devotes more than 15 years of his life to SEO. Mehboob Ali Shar has finally been recognized by Google. He is the first Pakistani SEO expert to be on Google’s list of top SEO experts in the world. Without a doubt, this is an incredible accomplishment for him, and as Pakistanis, we are extremely proud of him.
Tips and Tricks by Mehboob Ali Shar
Here are some of the tips shared by him on his platform:
- Write content for people not for search engines, just allow search engines to crawl your website pages easily. you will rank despite ongoing Google updates.
- High DA & PA does not help you in ranking or any sort of bringing traffic. DA & PA is not a parameter of traffic and ranking at all. It is just supposition by Moz not by Google.
Conclusion
In a nutshell, Mehboob Ali Shar’s journey from small-town farmer to CEO of a growing IT company is extremely remarkable. Despite obstacles and a lack of finances, he pursued his aim of leaving an impact in the digital world. He transformed his small IT business into a well-known company through hard work, determination, and a particular focus on SEO, earning Google’s title as a top SEO expert in the world. His narrative shows the power of patience and desire, and it serves as a source of inspiration for anyone facing difficulties in their own journey. Mehboob Ali Shar’s achievement is an important milestone for Pakistan, as he is the first Pakistani top SEO specialist on Google’s global list.
